MobileTECH Ag 2020
Brings together 300 technology leaders, innovative developers, early adopters and the next generation of primary industry operators from throughout New Zealand and Australia. MobileTECH is an annual event showcasing the digital technologies transforming the agricultural, horticultural and forestry sectors.
Registrations are Open
Registrations are now live and we look forward to another big event in 2020. Special Early Bird Rates, group rates ssupporting association member discounts and a brand new small farmer/producer rate.
Find out what's planned for the MobileTECH Ag 2020.
We have an exciting programme planned for MobileTECH Ag 2020.
Sponsorship and exhibition opportunities are available.
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Since 2013, MobileTECH has been the only event of its type to bring together the technology leaders from right across the agricultural, horticultural and forestry sectors under one roof.
MobileTECH Ag 2020 theme is 'Thriving on Smart Data'.
The key message from the last couple of years has been the need to better understand and utilise operational data to make smarter business decisions. New digital technologies like artificial intelligence, machine learning, The Internet of Things (IoT) and robotics, are driving massive change within New Zealand's primary production sector. Our industry leaders are increasingly working alongside agritech companies to develop the tools necessary to compete in both our local and international markets.
The New Zealand agritech sector, which in 2018 exported $1.4 billion worth of agritech products, is expecting substantial growth in 2019 and 2020. Key initiatives, thought organisations like Agritech NZ and Callaghan Innovation, are building significant Government and international support to further capitalise and develop technologies in this sector. It is an exciting time. It is also an important opportunity to create real solutions and improve productivity within the food and fibre sector.
In total, over 2.7 Zettabytes of data exists in our digital universe, with 90% of it created within the last two years. Next year we will generate 1.7 megabytes per person per second. Less than 0.5% of the available data is being analysed.
The New Zealand primary sector is also rapidly accumulating data. Remote sensors are in our fields, GPS units track our vehicles, UAVs and satellites provide imagery data and electronic tags are starting to capture animal biometrics. Smart companies are using this data to solve real-world issues.
5 key discussions at MobileTECH Ag 2020:
- What are the key digital technology trends and opportunities for the sector?
- How are technologies and innovations being adopted by leading agricultural, horticultural and forestry companies?
- How can we learn from recent successful case studies between technology developers and industry producers.
- Is data ownership, transparency, collection, use and security a major issue moving forward?
- As digital technologies transform the industry, how do we integrate the next generation of producers and better engage existing managers?
Mobile technologies ⋅ Artificial Intelligence ⋅ Machine learning ⋅ Internet of Things ⋅ Blockchain ⋅ Cloud computing ⋅ Automation ⋅ Advanced sensors ⋅ Platform integrations ⋅ Connectivity ⋅ Big data ⋅ M2M ⋅ Robotics ⋅ Satellite mapping ⋅ Communications ⋅ Data ownership ⋅ Apps and more
Technology developers and suppliers – Corporate producers (large scale farms, orchards and plantations) – R&D managers – IT managers – Entrepreneurial operators – Early adopters – Industry consultants – Researchers – Public sector organisations
What Delegates Say
It is the only one of its kind in NZ
This is a national technology event where you will meet future end users
Tech focus, not just farmers
Great list of participants and talks, along with an excellent medium for networking
Reputation – this event has a specific focus on agri sector
We want to be a market disruptor, not be disrupted - MobileTECH is important
I always attend MobileTECH as a regular calendar event
This is the only event that talks tech and application to agri in one place
Have not been to, or come across, anything like this summit before
We have been working closely with a wide range of New Zealand, Australian and international primary industry companies, technology developers, service suppliers, researchers and government bodies to develop a practical two-day programme for MobileTECH Ag 2020. If you have any questions about the programme, or keen to integrate other activities, please contact Ken Wilson via firstname.lastname@example.org or (+61) 452 262 337.
MobileTECH Ag 2020 Programme
|9.50am||Welcome & Introductions
Session 1: Setting the Scene - Primary Sector, Technology and Global Developments
|10.00am||An international perspective on technology adoption and development within the primary sector
The food system as we know it, is on a path towards the most significant agricultural revolution since the inception of commercial farming back in the 18th century. The new digital forces will be enjoyed right across entire food networks and the real question is, who will be the builders and who will be the bystanders?Dr Mike Briers, CEO, Food Agility, Australia
|10.30am||IBM is using its supercomputing and AI smarts to change how we understand and forecast weather for rural businesses
Weather can impact lives and businesses in ways that you might not have considered, and preparation is critical. Hear how weather forecasting data and analytics provide agribusinesses with access to a variety of weather data feeds that inject a wealth of insights to enable smarter, faster decision-making.Jamie Azzopardi, Oceania Head of The Weather Company, IBM, Australia
|11.00am||A critical update on NZ's international agritech growth - and what this means for the local industry
As the compliance regulations increase, whilst still maintaining improvements in productivity, decisions on this balancing act will increasingly be data-driven. This will require a massive increase in the number and range of remote sensors providing this data, all the way from the source to the final customer. See how the Agritech industry have started to adopt IoT solutions and how this has massively increased more reliable data records, reduced compliance costs and increased productivity.Peter Wren-Hilton, Executive Director, Agritech New Zealand
|11.30am||Mobile connectivity and rural NZ - what is the current state of play with 4G, 5G and specialised IoT networks and how will this impact the sector in the future?
Craig Young, Chief Executive, TUANZ
|12.00pm||Lunch & Networking
|1.00pm||How will the NZ Government support the agritech sector to increase technology adoption by farmers and growers?
Hear how an ‘industry transformation’ approach is being designed to accelerate Agritech sector growth.David Downs, Agritech Task Force Lead
|1.30pm||Creating global agricultural standards and open source technology - and the role for NZ's businesses
This international initiative is designed to make data use easier for traceability, sustainability, interoperability in field operations and supply chain efficiencies.Jim Wilson, President & CEO, AgGateway Global Network, USA
SESSION 2: Tech Futures - what is the next big thing?
|2.00pm||Artificial intelligence - we are only just scratching the surface
Russell Craig, National Technology Officer, Microsoft New Zealand
|2.30pm||Immersive technologies are changing how the primary sector works, plays and promoted
First we had print, then radio, then TV, then computers, now we have Immersive Technologies like Virtual Reality (VR) and Augmented Reality (AR). There is a Paradigm shift happening in the way we use digital content and communicate with each other. These technologies are no longer gimmicky, they are powerful tools to drive productivity, increase safety and to tell our story.Tim Gentle, Founder, Think Digital, Australia
|3.00pm||Afternoon Tea & Networking
|3.30pm||The robots are here! Are you ready?
An exploration into the future of robotics and impact on the primary sector - globallyDavid Inggs, CEO, Rocos
|4.00pm||NZ Ag Trials & Demo of Suit-X: A Wearable Exoskeleton
These new exoskeletons are ready for the workforce and will revolutionise health, safety and performance.Greg Borman, Director, Biosymm, Australia
|4.30pm||World Leading Integration of Hands-free Wearable Tablet for Industrial Workers
The HMT-1 headset is a new voice-controlled wearable tool designed to improve maintenance, machine setup, provide remote instructions, inspections, audits and training. Over 15,000 units are being trialled around the world.Lance Bauerfeind, Senior Consultant, Company-X
|5.00pm||Refreshments & Networking
SESSION 3: Targeting Big Issues with Technology
|8.30am||Special Panel Discussion:
Overcoming the challenges with industry adoption
|9.00am||Tackling food waste by becoming a data-driven business
On average 1.3 billion tonnes of food is wasted every year. But what if you could be smarter about how you grow by using data to get the right product, to the right buyer, at the right price and the right time – every time.Jonathan Morgan, Chief Technology Officer, Autogrow
|9.30am||Case Study: Real-world applications for the Internet of Things for primary sector producers
Decisions on balancing compliance regulations and productivity improvements will increasingly be data-driven. This will require a massive increase in the number and range of remote sensors providing this data, all the way from the source to the final customer.Shaun McBride, Operations Director, Thinxtra
|10.00am||Morning Tea & Networking
|10.30am||Inventory Optimisation - using big data analysis to tackle the complex decisions in horticulture
Dean Wood, Business Manager, Cucumber
|11.00am||Case Study: The world's first livestock virtual fence system - tested right here in NZ
Digital paddock technologies have the power to connect millions of farms global to bring about change locally. New digital systems, like eShepherd, aim to revolutionise livestock management and give farmers direct control of pastoral assets, rotation and livestock movement.Jason Chaffey, CEO, Agersens, Australia and Sarah Adams, eShepherd Global Business Development Manager, Gallagher
|11.30am||TECH Talks: Short presentations on new product innovations
|12.00pm||Lunch & Networking
SESSION 4: Turning an idea into a game changer
|1.00pm||Young Leaders Panel
|1.30pm||Showcasing the best agritech ideas from the farmgate
Natasha Telles D'Costa, Principal Adviser, Ministry for Primary Industries
|2.00pm||Case Study: Taking AI and machine learning algorithms from laptop to industry… and back - an evolution at NZ Plant and Food Research
AI is everywhere and everybody wants AI. The challenge for Plant and Food Research was to develop cutting edge data science capabilities which supports its science and strengthens its commercial activities.Peter Jaksons, Data Science Team Leader, Plant and Food Research
|2.30pm||Designing Together - How To Empathise, Understand and Build With Your Customer
What it takes to grow an idea into a business. Deeper customer empathy and co-design can help agritech companies produce solutions that deliver greater benefits for farmers and achieve faster adoption. Companies that innovate with their customers and take time to really understand their needs also position themselves to discover the next opportunity.Andrew Cooke, Managing Director, Rezare Systems + Jeremy Suisted, Innovation Consultant, Rezare Systems
Head of The Weather Company, an IBM Business
Weather can impact lives and businesses in ways that you might not have considered, and preparation is critical. Join us to hear how weather forecasting data and analytics provide agribusinesses with access to a variety of weather data feeds that inject a wealth of insights to enable smarter, faster decision-making.
Jamie Azzopardi is the Australian and New Zealand leader for The Weather Company, an IBM Business. A member of the IBM Cloud and Cognitive Leadership team, Jamie is responsible for leading the local sales, operations and services divisions of The Weather Company.
National Technology Officer, Microsoft New Zealand
“New Zealand’s agritech industry and opportunities are going from strength to strength. I’m really looking forward to learning about some of the latest innovations and achievements at MobileTech 2020.”
Russell is Microsoft New Zealand’s National Technology Officer and focuses on helping customers understand and realise the broad transformational opportunities enabled by Microsoft’s cloud platform. Russell is currently a board member of the NZ Health IT Industry Association and has been an Executive Councilor of the Artificial Intelligence Forum of New Zealand since its foundation.
CEO, Food Agility CRC, Australia
The food system as we know it, is on a path towards the most significant agricultural revolution since the inception of commercial farming back in the 18th century. The new digital forces will be enjoyed right across entire food networks and the real question is, who will be the builders and who will be the bystanders?
Mike was named in the Knowledge Nation 100 as Australia’s chief evangelist for big data and the internet of things (IoT) and appointed Australia’s first Industry Professor of IoT at UTS. He is the Founding CEO of Food Agility CRC and is also a co-founder and Director of the Internet of Things Alliance Australia and of the Knowledge Economy Institute
Task Force Lead, NZTE
Hear how an ‘industry transformation’ approach is being designed to accelerate Agritech sector growth.
David is a GM at NZTE, and also leading the ‘All of government taskforce’ on Agritech, defining a way that industry and government working together can accelerate the growth of the sector.
Founder, Think Digital, Australia
We had print, then radio, then TV, then computers, now we have Immersive Technologies that we can use to communicate with. There is going to be a Paradigm shift in the way we use digital content. Virtual Reality (VR) and Augmented Reality (AR) are no longer gimmicky, they are powerful tools to drive productivity, increase safety and to tell our story.
Tim’s speciality is “Immersive Technologies in Agriculture” and has created #FarmVR and #FarmAR – Virtual Reality and Augmented Reality farming experiences to help educate people where their food comes from, inspire people to consider agriculture as a career pathway and improve productivity in the supply chain.
Managing Director, Rezare Systems
Deeper customer empathy and co-design can help agritech companies produce solutions that deliver greater benefits for farmers and achieve faster adoption. Companies that innovate with their customers and take time to really understand their needs also position themselves to discover the next opportunity.
Andrew is one of the founders of Rezare Systems and gets excited about applying technology and smart science in simple, accessible ways that help farmer businesses and improve environmental impacts.
Sponsorship & Exhibition Opportunities
MobileTECH Ag 2020 offers a tremendous opportunity for companies involved in technology and development to maximise their exposure to New Zealand’s primary industry and agritech companies. Sponsors and supporters play an essential role in the continued success and growth of this key technology event and it's mission to help reshape the future of agritech.
Exhibition spaces are always at a premium and we have a well-deserved reputation of providing both sponsors and exhibitors with a unique platform for promoting their products and services to the industry. For a full range of sponsorship options and benefits please contact our Sponsorship Manager, Gordon Thomson, via (+64) 7 921 1384 or email@example.com.
What Sponsors Say
- “Exceptionally well organised and well attended”
- “Excellent New Zealand and Australian contacts at this event”
- "Lots of new connections which we can now collaborate with”
Strategic Event Partner
Distinction Rotorua Hotel, Rotorua, New Zealand
390 Fenton Street, Rotorua, New Zealand
With its beautiful garden setting and located just minutes from the city centre, Distinction Rotorua Hotel is the perfect place to relax and unwind after a big day at the conference. After the event, this hotel is also a great base to enjoy the wealth of attractions and activities Rotorua has to offer.
For further information about the hotel can be found on their website www.distinctionhotelsrotorua.co.nz.
Special accommodation rates:
- $170 Superior Room | single, double or twin share
- $190 Deluxe Room | single, double or twin share
- $230 Junior Suite | single or double share
- $250 Executive Suite | single or double share
All rates include GST and are per room per night.
Early Bird Rates
(Ends 7 Feb 2020)
(1 or 2 delegates. Rates are per delegate.)
$850 + GST per person
(Group registrations are 3 or more delegates. Rates are shown per delegate.)
$750 + GST per person
Supporting Organisation Rate
(with discount code)
$750 + GST per person
Small Independent Farmer/Grower/Producer*
$350 + GST per person
* The Small Independent Farmer/Grower/Producer rate is reserved for small farmer/grower/producers that employ less than five full-time staff and where farm or crop management/ownership is the attendee's primary full-time occupation. Registration is at the discretion of the Event Organiser.
- All rates are Per Person and GST is 15% GST.
- A credit card fee of 2.5% applies to credit card transactions.
- The Supporting Association Rate is available to all Supporting Association Members listed on this page. A discount code is required and can be obtained by contacting your Association directly.
- To be eligible for any special rates, registrations and payment must be received on or BEFORE the dates listed. All discounts require payment at the time of registration and before the cut-off date in order to receive any discount. Any additional discounts offered (including group discounts) require payment at the time of registration.
- Your conference registration payment covers the morning and afternoon teas, lunches, refreshments, networking drinks session, a conference handbook and access to presentations (electronic download for those presentations where presenter approval has been given).
- Cancellation policy: For cancellations made on or before Friday 28 February 2020, a 10% administration fee applies. Cancellations received after this date are non-refundable, however, they are transferable. Please allow 30 days for refunds to be processed.
- If you wish to transfer your registration to another individual from within your company, please provide us with at least 24 hours advance notice.
- The organisers reserve the right to change the programme when required.
- The Small independent farmer/grower/producer rate is reserved for small farmer/grower/producers that employ less than five full-time staff and where farm or crop management/ownership is the attendee's primary full-time occupation. Registration via this option is at the discretion of the Event Organiser.
- Click here for additional terms and conditions.
Innovatek Ltd has, over the last decade, delivered an extensive array of over 150 premier conferences, workshops, seminars, managed exhibitions, trade shows and other events throughout New Zealand and Australia.
With a strong background in the forestry industry, its key focus is on delivering technology transfer events for New Zealand and Australia’s primary industries.
The objective is to improve the performance, productive capability and profitability of local businesses throughout these sectors. For more information on Innovatek or the services we supply, see www.innovatek.co.nz.
(+64) 7 921 1382
1800 126 398 (from Australia)
Building X91, Sala Street, Rotorua 3010, New Zealand
PO Box 1230, Rotorua 3040, New Zealand
Ph (+64) 7 921 1382
c/o Distinction Dunedin Hotel, 6 Liverpool Street, Dunedin 9016, New Zealand
PO Box 904, Dunedin 9054, New Zealand
Ph (+64) 3 470 1902